• All LocationsAll Locations:
    Leeds (Brewery Wharf)
  • Vacancy TypeVacancy Type
    Permanent
  • Business AreaBusiness Area
    QA
  • Function
    Sales
  • About The Role

  • The role: Business Development Executive (BDE)/Sales Development Representative (SDR) - Leeds 

    Location: Leeds, Hybrid – 3 days in the office & 2 days at home 
    Contract: Full time, 37.5 hrs per week 
    Package: competitive base salary with an uncapped commission and incentive-based rewards 

    Drive growth. Generate opportunities. Shape the future of tech talent.

    We’re looking for a motivated and confident Sales Development Representative (SDR) to join our team and help connect employers with the power of tech apprenticeship programmes. This is a high‑impact role where you’ll identify new business opportunities, engage senior decision‑makers, and book quality meetings for our Business Development team.

    If you’re proactive, target‑driven, and love speaking to people—this role is for you.

    What you’ll be doing

    Prospecting & Lead Generation

    • Research and identify potential employer partners in the tech sector
    • Source leads via LinkedIn, job boards, CRM tools, and market research
    • Maintain a healthy pipeline of qualified prospects

    Outreach & Engagement

    • Conduct cold calls, emails, and LinkedIn outreach to key decision‑makers
    • Tailor messaging to highlight the impact of tech apprenticeships
    • Follow up promptly on marketing-generated leads

    Qualifying & Booking Meetings

    • Qualify leads based on tech hiring needs, business size, and apprenticeship readiness
    • Book discovery meetings for Business Development Managers or Account Executives
    • Ensure smooth handovers with clear notes and context

    Pipeline Management & Reporting

    • Log all activity in Salesforce accurately
    • Track KPIs including calls made, leads qualified, and meetings booked
    • Share weekly updates on progress and pipeline health

    Collaboration & Improvement

    • Partner with Marketing to align outreach with campaigns
    • Share insights from conversations to improve messaging and offerings
    • Take part in team training and development to keep growing
    • Contribute to monthly and quarterly sales targets

    What you’ll bring

    • Strong communication and interpersonal skills
    • Experience in B2B sales or the education/training sector is an advantage
    • Knowledge of tech roles or digital apprenticeship standards (Level 3–5) is a bonus
    • Resilient, self‑motivated, and target‑driven with a proactive mindset
  • About Us

  • How we’ll help with finance matters 

    • 27 days holiday 
    • Competitive salary 
    • In addition to pension, group income protection and life assurance, QA are offering you an annual pay review, access to our employee discounts benefit hub with hundreds of deals and savings on goods and experiences, season ticket loan, tech scheme and an employee referral scheme. 

    Personal growth 


    Learning and opportunity is at the core of what we do – and that applies to you too! 
    You’ll have the unique opportunity to develop your skills on our QA authored courses in the latest tech (you’ll get 3 training days/year to do this). You can also delve deep into our world-class digital learning content on a variety of tech and business topics. Or perhaps you’d like to enrol on a Degree or Masters programme to enhance your skillset or learn new things. 


    Our people 


    We are an equal opportunity employer, focused on promoting a welcoming and inclusive environment. We embrace diversity, welcome applications from all candidates and aim to support the career growth of everyone. This means no matter what your gender, age, ethnicity, beliefs, or sexual preference, or if you are disabled or a carer, we welcome you and the alternative perspectives you bring to our diverse family. We’re proud of the progress we’ve achieved over the last few years to build an inclusive culture and celebrate our diversity – our rankings on The Inclusive Top 50 UK Employers List are a testament to this. 

    We are proud to be a Disability Confident employer. All applicants with a disability who fulfil the role criteria will be progressed to the next stage of the process. Please let us know what reasonable adjustment, if any, you require. 

    A little about QA 


    At QA, we believe the future belongs to organisations that are able to learn, master and apply new skills at pace and scale. As the largest tech training company in the UK and the fastest-growing in the US, we partner with 96% of the FTSE and most of the Fortune 500. We have served over 4,000 customers and 1+ million learners since 1985.   

    We believe skills alone aren’t enough, but need to be applied back to the business in order to effect change. We do this through tailored learning programmes that connect learning across an organisation’s siloes, create continuity for learners, and feature collaborative, cohort-based modalities to apply skills at pace and at scale. Our unique end-to-end learning solution draws from deep expertise across apprenticeships and instructor-led training, and self-paced learning.  QA is headquartered in London and New York. Learn more at QA.com 


    If this is what you’re looking for, here are the next steps: 

    Hit the apply button and register on our QA website to fill out our quick and easy application form.

    #LifeatQA #QA

    #LI-LS1

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